Review management

Review management is asking for, answering and learning from customer reviews on Google and other platforms.

Why it matters

Reviews are among the first things buyers check and a signal AI tools weigh when recommending local businesses.

In practice

  • Ask every happy customer, at the right moment.
  • Answer every review, especially the critical ones.
  • Read them for words to use on your site.

IndustriesAll 42 terms

Related terms

Local SEO

Local SEO helps a business show up when people nearby search for its service, in maps, local results and AI recommendations.

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Trust signals

Trust signals are the details that show you're safe to choose: real people, credentials, reviews, guarantees, clear prices or terms, and an address.

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Buyer journey

A buyer journey is the path from first noticing a need to choosing a supplier.

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Want this done for you?

Review management is part of a normal project here. Tell me where you are and I'll suggest the first three fixes.

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