Local SEO
Local SEO helps a business show up when people nearby search for its service, in maps, local results and AI recommendations.
Why it matters
Most local searches happen on phones and end in a call or visit. Consistent name, address and phone details, real reviews and area pages decide who appears.
In practice
- Keep your Google Business Profile complete and identical to your site.
- Build area pages with real work from each place.
- Ask every happy customer for a review.