Product data for AI shopping

Product data is the structured detail behind each product: name, price, availability, specifications and reviews, marked up so machines can read it.

Why it matters

AI shopping answers and search results lean on this data. Clean, consistent product data gets shown and recommended more reliably.

In practice

  • Mark up every product page with Product and Offer.
  • Keep prices and stock in sync with the store.
  • Use the same product names everywhere.

Context systemsAll 42 terms

Related terms

Retrieval-augmented generation

RAG is a way of making an AI assistant answer from your own approved documents.

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Schema graph

A schema graph links all the structured data on your site into one connected picture: the company, its people, services, places and pages, each with its own ID.

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Structured data

Structured data is machine-readable markup, usually JSON-LD, that tells search engines and AI tools exactly what a page is about: your organisation, services, people, prices, FAQs.

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Want this done for you?

Product data for AI shopping is part of a normal project here. Tell me where you are and I'll suggest the first three fixes.

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