Context system

A context system is the structured layer behind a website that helps people and AI tools understand a business the same way: schema, an entity profile, a content map and, if needed, retrieval for your own assistant.

Why it matters

The web now has two readers. A context system makes sure the machine reader gets the same true story as the human one.

In practice

  • Audit what AI tools say about you today.
  • Model your entities and mark them up.
  • Monitor answers monthly.

Context systemsAll 42 terms

Related terms

The two readers

Every website now has two readers: the person deciding in seconds, and the AI tool they asked first.

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AI answer monitoring

AI answer monitoring means regularly asking ChatGPT, Perplexity and Google's AI the questions your buyers ask, and recording what they say about you.

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Answer-first content

Answer-first content opens each page with a short, complete answer to the question it targets, then adds the detail.

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Want this done for you?

Context system is part of a normal project here. Tell me where you are and I'll suggest the first three fixes.

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