How the headline sharpener works
Visitors decide fast whether they're in the right place. In one study, people formed a first impression of a web page in as little as 50 milliseconds.1
The sharpener checks your headline for six things: it says what you sell, names who it's for, promises a result, uses ten words or fewer, avoids vague words and skips the greeting.
Then it puts your answers into three simple patterns. It runs on rules, not AI, so the words stay yours. Edit the best version until it sounds like you.
Questions people ask
What makes a good homepage headline?
It says what you sell and who it's for, in words your buyers use. A visitor who reads only the headline should know they're in the right place.
How long should a headline be?
Short enough to read at a glance. Ten words or fewer is a good rule, and the sentence under it can carry the detail.
Should the headline include my company name?
Usually not. Your logo already shows the name. The headline's job is to say what you do for whom.
Does the sharpener use AI?
No. It uses fixed rules and your own answers, so it's fast, private and predictable. Nothing you type leaves your browser.